• Principle Healthcare Associates


    Principle Healthcare Associates is an expert resource and dedicated advocate for Nurse Practitioner, Physician Assistant, Physician and Healthcare Executive job seekers. With many years of recruiting experience, we deliver strategies to help clients identify diamonds in the rough and candidates stand head and shoulders above the competition.

    Contact us at PHA email and be sure to visit us at PHA Website

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Should your medical practice implement social media?

Should your medical practice implement social media?

Similar to the website boom in the early 2000s, social media has grown exponentially in popularity over the past two years.  Once upon a time relegated to the tech savvy, social media has evolved from an interesting fad to a global force with intrinsic value.  Facebook alone grew over 145% last year with more than 250 million users.

Unfortunately, many physicians still do not understand what they can do with social media or how they can use it for their practice.   According to Brandon Betancourt, Practice Administrator, social media can:

    • Provide the ability to influence communities while simultaneously finding new ways to overcome challenges
    • Create a vehicle for MD’s to express their views and educate their patients
    • Deliver the means to curate, manage, filter and organize the most relevant patient information from the internet
    • Help promote provider content and reach – just imagine patient education videos going viral!

Ultimately, social media allows a medical practice to brand itself as a trusted purveyor and conduit for communication.  And once the dialogue begins….you are on the path to building stronger, enlightened and engaged communities.

Principle Healthcare Associates is an expert resource and dedicated advocate for Nurse Practitioner, Physician Assistant, Physician and Healthcare Executive job seekers. With many years of recruiting experience, we deliver strategies to help clients identify diamonds in the rough and candidates stand head and shoulders above the competition.

Contact us at PHA email and be sure to visit us at PHA Website

Would you work for this hospital?

Check out this video and let us know what you think:  http://bit.ly/nlJz7z

Are you ready for Health 2.0?

Are you ready for Health 2.0?

One of the most intriguing aspects of the evolving provider/patient relationship is how it will change as patients and providers participate more and more in what has been termed Health 2.0.

Health 2.0 is a term that is related to the term Web 2.0.  Web 1.0 describes what most of us do on the Internet: we search for information about a subject and then we read the documents that the search engine identifies for us. Web 2.0 describes how more and more of us are using tools like blogs, podcasts, video, online forums, Really Simple Syndication (RSS), social networks, Wikis, and other disruptive technologies to create user-generated content.  Health 2.0 describes how patients are using the Internet to take charge of their own health care, and how some pioneering providers are using the same tools to partner with their patients.

Intriguing to note that the Veteran Administration‘s use of VistA, a repository for storage and analysis of medical/pharmacy data coupled with an online social network linking patient/provider, has cut individual patient healthcare costs by a whopping 30 percent.  How, you ask?  Simply put, patients are more engaged, care is provided in a timely manner and unnecessary tests and procedures are avoided.

Ultimately, new collaborative technologies and connectivity tools foster a cooperative environment that allows organizations — and the people who work in them — to gain much greater control over many important healthcare factors.  In helping people work together to achieve better healthcare outcomes (i.e. healthier lifestyles), organizations reap the benefits of improved productivity.

Principle Healthcare Associates is an expert resource and dedicated advocate for Nurse Practitioner, Physician Assistant, Physician and Healthcare Executive job seekers. With many years of recruiting experience, we deliver strategies to help clients identify diamonds in the rough and candidates stand head and shoulders above the competition.

Contact us at PHA email and be sure to visit us at PHA Website

Congratulations Texas Physician Assistants!

Congratulations Texas Physician Assistants!

According to the law firm Jackson Walker, LLP, physician assistants in Texas can share a minority ownership interest with physicians in professional associations or professional limited liability companies.

Effective Sept. 1, 2011, the new law includes a number of restrictions that keep PAs from having “equal footing with physicians as far as ownership in the professional entity,” according to the firm. In addition to requiring that physicians always have a majority share in the organizations, the law stipulates that PAs may not hire their own supervising physicians.

The law applies only to future ownership structures and does not automatically make legal existing relationships that may contradict former rules. Jackson Walker noted it is unknown whether the Texas Medical Board (TMB) will grandfather into the new law existing ownership relationships that parties may have mistakenly created, believing that the practice was permissible.

Finally, the TMB and Texas Physician Assistant Board are to retain control in any instances of conflict between their statutory regulations and the new law.

Principle Healthcare Associates is an expert resource and dedicated advocate for Nurse Practitioner, Physician Assistant, Physician and Healthcare Executive job seekers. With many years of recruiting experience, we deliver strategies to help clients identify diamonds in the rough and candidates stand head and shoulders above the competition.

Contact us at PHA email and be sure to visit us at PHA Website

Effective Solution for Lowering Healthcare Costs?

Effective Solution for Lowering Healthcare Costs?

In lieu of President Obama’s comments regarding healthcare cuts, can we find additional ways to reduce costs without sacrificing quality?  According to Marilyn Edmunds, PhD, CRNP & Adjunct Clinical Professor, Johns Hopkins University School of Nursing, the following can be done:

  • Allowing the substitution of NPs for more-expensive health professionals can reduce the costs of producing healthcare without diminishing quality in the process.
  • Policies that constrain appropriate input substitution need to be changed as quickly as possible. Money that could be reallocated to meeting reform goals is being wasted as long as rules and regulations hinder full use of less expensive, equally qualified NPs.
  • Economic and clinical gains can be realized by allowing NPs to be independent caregivers and team leaders for a large number of health services and settings.
  • The United States is paying a high price for current policies that prevent NPs from practicing within their full, legally defined scopes of practice.
  • Cost-effectiveness analysis clearly supports reversing rules and regulations that deny reimbursement to NPs while paying more expensive health professionals for clinical services that achieve similar results.
  • Several decades of experience with NPs and dozens of published studies show that quality is not a problem with reforms that would allow NPs to provide more services. Nurse practitioners care for patients at least as well as physicians in many clearly defined areas of nursing and medical practice.
  • Every study published in peer-reviewed journals has reinforced the Office of Technology Assessment‘s conclusions in 1981[1] NPs can be substituted for physicians in a significant portion of medical services — ranging from 25% in some specialty areas to 90% in primary care — with at least similar outcomes. Not a single study has found that NPs provide inferior services within the overlapping scopes of licensed practice.
  • Those who favor restricting the use of NPs in overlapping areas of clinical competency have no data to support their position.
  • Patients like the care they receive from NPs at least as much as the care they receive from physicians. Consumers’ overall appreciation of NPs is extremely high.
  • The use of NPs can save money in accordance with another important goal of health reform: reducing the direct and indirect cost of professional liability (eg, malpractice claims).
  • Collaborative, team-based approaches to care — including teams led by NPs — should be actively promoted to reduce overall spending on healthcare.
  • The full integration of NPs into daily practice as substitutes for other qualified health professionals in many clinical areas will also enhance access. Nurse practitioners treat patients in many settings where other qualified independent caregivers are scarce.

Principle Healthcare Associates is an expert resource and dedicated advocate for Nurse Practitioner, Physician Assistant, Physician and Healthcare Executive job seekers. With many years of recruiting experience, we deliver strategies to help clients identify diamonds in the rough and candidates stand head and shoulders above the competition.

Contact us at PHA email and be sure to visit us at PHA Website